[Duke University Press]
Kategoria: Książki / Literatura obcojęzyczna
Since the show's debut in 2007, Mad Men has invited
viewers to immerse themselves in the lush period settings, ruthless
Madison Avenue advertising culture, and arresting characters at the
cen...
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Since the show's debut in 2007, Mad Men has invited viewers to
immerse themselves in the lush period settings, ruthless Madison
Avenue advertising culture, and arresting characters at the center
of its 1960s fictional world. Mad Men, Mad World is a comprehensive
analysis of this groundbreaking TV series. Scholars from across the
humanities consider the AMC drama from a fascinating array of
perspectives, including fashion, history, architecture, civil
rights, feminism, consumerism, art, cinema, and the serial format,
as well as through theoretical frames such as critical race theory,
gender, queer theory, global studies, and psychoanalysis. In the
introduction, the editors explore the show's popularity; its
controversial representations of race, class, and gender; its
powerful influence on aesthetics and style; and its unique use of
period historicism and advertising as a way of speaking to our
neoliberal moment. Mad Men, Mad World also includes an interview
with Phil Abraham, an award-winning Mad Men director and
cinematographer.Taken together, the essays demonstrate that
understanding Mad Menmeans engaging the show not only as a
reflection of the 1960s but also as a commentary on the present
day.